Start spreading the news — on Twitter

Thursday afternoon’s devastating storms illustrated the potential social media offers news organizations.

When strong storms — that may have included tornadoes — ripped through parts of the region and tore up trees and brought down buildings in their wake, the state’s newspapers and television stations pulled up their sleeves and got to work.

Thanks to your help, the media — including the Hearst Connecticut newspaper group — was able to quickly and effectively share the latest news and information with the citizenry. Here’s an example of some of the photos that the Connecticut Post compiled.

Even when Bridgeport Mayor Bill Finch decided to declare a curfew in the city, he announced it on his Twitter account. You can check out some video of the storm damage on fellow Hearst writer Lennie Grimaldi’s blog. WTNH, the Norwalk Hour, the Valley Independent Sentinel, the Hartford Courant and the New Haven Register also interacted with audiences effectively.

Of course, this is not the first time the press has utilized interactive media to share news. Tech Talk wrote about how effectively it was used last year during the post-election strife in Iran. However, what makes this case note-worthy is how smoothly and how well-executed the media utilized social media to tell an important local story.

In the meantime, your Tech Talk editor — who also tweeted about the storms — needs to copy edit and produce some newspaper pages so you have the most complete information and analysis when you wake up. But do check Tech Talk for more analysis and insight Friday evening.

Jamie DeLoma