Mercedes Benz Fashion Week-SOBO

Mercedes Benz Fashion Week

I just wrapped up an exciting weekend in South Beach attending two amazing shows for Mercedes Benz Fashion Week.  The show not only stayed in the family but stayed true to Greenwich roots. I proudly watched on as my sister, a Greenwich  High School graduate, Alexis Knapp organized and produced the True Religion and Ed Hardy Swimsuit Shows with the help of her staff at Treskoi Public Relations.

The Treskoi Public Relations Team

ALEXIS KNAPP CENTER STAGE WITH PUBLIC RELATIONS TEAM


True Religion stayed true to its denim and all American feel offering a collection of swimwear in soft suede like materials and neutral tones. A spin on the Dazzy Dukes offered a fresh alternative to a two piece swim set with a showcase of denim bikini boxers attached to a plaid sleeveless shirt. The back of the styled one-piece was open creating a bare bones yet substantial feel to the piece.

TRUE RELIGION SWIMSUIT SHOW

TRUE RELIGION SWIM WEAR

OUTSIDE TRUE RELIGION FASHION SHOW

I brought along my childhood best friend and talented designer Tiffany Martinez as a sounding board to view both collections. The vibe inside the standing room only venue at the Raleigh Hotel on South Beach was bold with brilliant colors to complement the image of the art deco style the beach is so known for.

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The Ed Hardy Swimsuit Collection was a bolder interpretation for baring it all!  President of the company Arie Setton speaks of the line as being true to the brand, offering the same flare, decorative detail and imaging of skulls, birds of paradise, rhinestones consistent with the brand.

Samantha Knapp, Arie Setton of Ed Hardy Swimwear

ARIE SETTON OF ED HARDY-TRUE RELIGION SWIMWEAR

There’s one more note to make on this mini Miami stay. I was thrilled to be able to provide a decorative pillow for the show gift bags. Please come into the store at 241 East Putnam Avenue to check out what we gave out! We love to hear from clients and homeowners with decorating ideas and challenges!


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  1. I was fortunate enough to see the True Religion Fashion Show recently at the Mercedes Benz Fashion Week and thought the new line was amazing. Sexy cuts, quality, and price pint. Can’t wait to get mine!

    Comment by True Religion Swimwear Lover — August 15th, 2009 @ 6:46 pm

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