I’ve been following the saga of the movie rental firms pretty closely over the past year, and we’ve seen Redbox and Netflix agree to all sorts of arrangements, including a 28-day delay, while in-bankruptcy-protection Blockbuster has reaped what benefits can be had from that arrangement.
Well, now it’s Blockbuster Express’s turn. Blockbuster Express is a kiosk firm similar to Redbox owned by NCR, and only connected to the beleaguered movie rental chain in name only. They agreed to delay making movies available by 28 days with some companies, like Warner Brothers, putting them at parallel with their kiosk competitors. Meanwhile, the original Blockbuster still has their advantage, although having those marketing things saying “Blockbuster has it first!” just got a whole lot more confusing.
SOURCE: Fox Business via Consumerist
