Image Credit: lelabofragrances.com
Choosing a perfume mean making a big commitment to scent and is not a decision that should be taken lightly! Amidst the big names like Estee Lauder and Chanel there are quite a few lesser, yet equally enticing brands.
For starters, there is Saffron James Parfums, a company started by Hawaii native and former Elle magazine editor Katherine Growney. Named for the creator’s
nickname as well as her father, the company offers 3 exotic scents that hail from TheAloha State. Le’a uses a combination of Pink and Yellow Plumeria to create a scent that comes on strong, yet lingers. ‘Ume is a more earthy scent created from white ginger and is described on the website as “the Jimmy Choo of stilettos. Until you experience it, you really don’t know what you’re missing.” The last is pūnono, made from the essence of Puakenikeni flowers and incense for a spicy scent that softens away to a more mellow vanilla.
Le Labo is a fragrance company on a mission. The group works in New York City with a very interesting store concept. Self described as a ‘perfumery lab,’ the store serves as a laboratory for creating new scents as well as selling their current line. Each new scent made on-demand by an individual worker in the store is meant to create a “sensory shock.” Le Labo boutiques have sprung up across the country, and has recently created a unique scent for each city in which they’ve set up shop.
X JC Swift for SPROUTINGEDGE.COM
