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Yearly Archive for 2010

: 2010

Go Ahead, Be a Grinch

As you sit around the holiday fireplace this year and feign being happy with the gifts you will never use, pretend not to mind the cost of the dinner on the table, or act interested in hearing the

Social Media and Business

Time Magazine has announced that Mark Zuckerberg, a 26 year old entrepreneur and creator of Facebook, is the “Time Person of the Year.”  With much fanfare and gallons of ink devoted to the creative

Cash, Credit, or Concern?

Given that this is the holiday season and the economy has not been as robust as many would have hoped it would be after the tinkering by the Federal Government to avoid a crisis, a strange confluence

To Party or Not

This time of the year is when many companies wrestle with how to acknowledge the season and how to show their appreciation for both their employees and their customers or clients.  The issue of HOW to

The New Truths About PR (Part 2)

In the previous column, David Meerman Scott shared some ideas about how business owners can leverage the new media options to maximize their business performance. In this second and final column, Mr.

The New Truths About PR (Part 1)

One of the most disconcerting things that can happen in business is that once the owner believes they have figured out what to do, what works, and how to do it; the capabilities and requirements

Does Nostalgia Sell?

As we approach the Thanksgiving holiday, many of us begin to reminisce about the smells, tastes, and memories of going back “home” (whether home is a few time zones away or just down the street). In

Working Out Without The Sweat

As we approach the holidays, many of us are concerned about not indulging in bad dietary habits and then having to live with the guilt of weight gain. To combat the excesses of holiday eating, many of

Salary = Success

We are currently in the long-term  ripple effects of the recession and many small business owners have had to close up shop and pursue other opportunities.  The empty storefronts up and down Main

Will Health Insurance Hamstring Entrepreneurs?

Of all of the politically contentious issues being debated in Connecticut right now between the candidates running for office, Barack Obama’s healthcare initiative is perhaps the one that is the most