Finding Improvement Ideas

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One of the most difficult things for a business person to do; and even harder for a successful business person to perform, is to take stock of their own internal company’s processes, methods, and strategies and crtically assess whether there is room for improvement or the introduction of new ideas.  After all, the business person […] [Read More]
Categories: General

Product Promotion Pause

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When running a business in tough economic times there are challenges that are even more critical to meet than at other times. Among the most essential challenges are: Acquiring new customers Holding on to existing customers and reducing the chance that they will choose to purchase with a competitor Getting existing customers to purchase from […] [Read More]
Categories: General

Having What It Takes

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Of all the questions posed about business, start-ups, entrepreneurialism, and deciding whether to embark on working for oneself; none is asked more frequently than how to determine if someone has what it takes to go into business for him or herself.  It seems that any time two people get together to talk, the conversation will […] [Read More]

Are Niches Ditches or Riches?

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It is uttered so often now, it is almost a cliche, it is critical that a business be focused on serving a particualr niche or perhaps a very manageable (small) number of niches to succeed.  Try to cast a net too wide or address too broad of a marketplace, and the business will suffer from […] [Read More]
Categories: General

Defining the Customer

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Two recent stories were shared with me this past week that had me shaking my head at the confusion around which entity was the customer and which was the service provider. One was a for-profit institution that should know better. The other is a non-profit that had better quickly learn better or there may be […] [Read More]
Categories: General

Twitter Dee Twitter Dumb

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One of the things that businesses are having to come to grips with is the advent of “social media” or the ability of critics, shoppers, competitors, employees and even business owners to produce their own communicative content (marketing) at no (or next to no) cost through sites like Twitter. The Site Users of the Twitter […] [Read More]
Categories: General

What Wing Experts Know

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If there is one thing that is for certain, there are many Connecticut residents that crave the spicy Buffalo Chicken Wing. For some, it is best served as an appetizer before an entree arrives at the table. For others, it is the perfect party food that easily allows people to mingle and still eat as […] [Read More]
Categories: General

Time for the Turtles to Stick their Necks Out

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The recession caused many businesses to stall any forward progression they had established leading up to that point.  The confluence of the impending election, the collapse of the ability of small businesses to rely upon the availability of credit, and the strong divide over health care coverage and what that might portend for employers and entrepreneurs; […] [Read More]

College Grads Take Heed

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This is the season when commencement addresses take shape, the restlessness of soon to be graduated students takes over, and old fogeys attempt to share their insights on what it takes to succeed in life, love, and for purposes of this column; business. Adding My Voice The lessons gleaned from having worked for the last […] [Read More]

Are you Blind or Refuse to See?

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The media was all aflutter today on a couple of different stories that all had a common theme – businesses squelching opportunities to succeed in spite of customers being very clear about what it would take for them to succeed. Airlines – Open Your Eyes! Let me explain. The airline industry has been hit hard […] [Read More]