Talk Show Truths

on
Ordinarily, business people do not find the morning talk shows and gabfests to be places of enormous business insight. More often, these shows are mildly entertaining and perhaps expose a side of humanity that most viewers find even more outlandish than their own. However, every now and again; there are moments of wisdom that one […] [Read More]

Traveling the Six “C’s” of Trust

on
One of the larger misconceptions among business owners, entrepreneurs, and even customers is that business decisions are primarily made on a logical basis. So, the effort in the selling environment is to share data, facts, questions and answers, etc. back and forth to create a matrix of quantitative assessment criteria. And if it is success and […] [Read More]

Is PETA More Than a PITA?

on
While catching up on documentaries recently, I came across a video of a few years ago titled, “I Am an Animal.” The video is an insight into the motivation and tactics of Ingrid Newkirk, the co-founder of People for the Ethical Treatment of Animals (PETA) in accomplishing the goals and strategies of the organization.  While Ingrid and […] [Read More]

Structure Rewards Correctly

on
When thinking about building business in the new year, many business owners will consider tinkering with the compensation structures offered to their sales people.  However, there are some caveats to consider when planning how to best create a successful reward and incentive plan that motivates salespeople.  Being ignorant of these warning can lead to less […] [Read More]