Monthly Archive for March, 2021
Are You Marketing Like a G.I.R.L.
A few years ago, P&G had a very compelling advertising campaign that had people talking about a lot more than just soaps, detergents, and shampoos. It was a series of commercials that were focused …
Managing Internal Champs and Chumps
Your success in your chosen entrepreneurial venture or role within a business will be heavily dependent on how well you control your internal champs and chumps. It is inevitable that you are guided …
Is Having a Plan B a Mistake?
Nearly every parent has counseled their child at some point to have a Plan B if their original plan should not come to fruition. Whether we are talking about making plans with friends for a weekend …